Rabu, 26 Januari 2011

Search Engine News Wrap-up January 9

GlobeHappy New Year to you all! Here is this our first search engine news review of 2011:


IndexPing: A Useful Thing

Beyond Search: The free service will send an email to a Web master each time the Googlebot nuzzles that Web site.


Google News Archive Search

P Bradley: Having had a go at Big G, I’d suggest taking a look at the Google News Archive Search which is great fun. It’s a collection of hundreds of newspapers, scanned and digitised.


Musikki

P Bradley: Musikki. This is a nice search engine for musicians and bands. Nicely laid out, with comprehensive biographies, concert lists, map, Twitter references, similar/related artists, discography, photographs.


Keewl Search Engine

P Bradley: Keewl: It’s a social search engine. It has a trending option, searches the web, photos, video, news, social web, blogs and shopping.


Facebook Shutting Down Rumor Goes Viral: Site Said To Be Ending March 15, 2011

First crackpot rumor of the year. Huffington: The hot rumor — evidenced by Google Trends and gaining traction on Twitter — says that on March 15, 2011, Facebook will be closing down. Not taking a day off, not undergoing maintenance, but ending entirely.


The Big List: 168 Marketing Trends, Predictions & Resolutions For 2011

SE Land links to all the collected thoughts of experts about marketing in 2011 wrapped up in a Big List of Trends, Predictions and Resolutions.


Why you cannot reverse engineer Google’s algorithm

SEO Theory: Some people just cannot seem to learn what it means when Google says We made 400+ algorithm changes last year!



Bing Feature Update: Check your local TV listings with Bing

Bing: If you are one of those people who watch TV on an actual TV, we’re pulling in guide information to help you easily find what’s on in your area from your service provider, so you can make sure you are on the couch or setting your DVR to catch your favorite shows.


Google’s Earth Engine Imaging

SE Journal: The Earth Engine data allows access to images from over 25 years of satellite imaging, and provides all the current analysis tools that Google has developed since its launch, including some that aren’t a part of the public-facing version of the Google Earth program.


Google Adding New Spam Warnings In Webmaster Tools

SE Land: Google adds a “notice of detected unnatural links” and a separate warning about cloaking.


What are some search trends on your radar?

YouTube: Matt Cutts from Google and Search Engine Land’s Danny Sullivan talks about the role of social marketing and much more.



Does Google use data from social sites in ranking?

YouTube. Matt Cutts of Google says that Google does use social web reputation in ranking. See also Danny Sulivan’s article: What Social Signals Do Google & Bing Really Count?



Google tracks you. We don’t.

Duck Duck Go explains how Google track your online identity. See also SE Land: DuckDuckGo Challenges Google On Privacy With DontTrack.us


Search History Helps Convict Husband Of Wife’s Murder

SE Watch: In his appeal of the original conviction, Mark Jensen’s claim his computer use should have been protected under the Fourth Amendment – unreasonable searches – was overturned. His home computer revealed Internet searches for botulism, poisoning, pipe bombs and mercury fulminate.



Google’s Fast Flip in the Works


SE Journal: One of the more anticipated lab items is Google’s Fast Flip, which creates an automatic magazine in your browser.


Bing Maps Launches Toyota In-Car Search

SE Journal: Announced at CES and on various outside reports, Bing will be working with Toyota on its new navigation system, known as the Toyota Entune.


What Social Signals Might Search Engines Use

Graywolf: Probably the number one place you should be involved in is Twitter. It’s extremely likely that search engines are looking at who is tweeting and retweeting links that go to your website or are about your keyword. In fact you can already see this at work in the SERP’s right now.


Will Google Be Your Next Phone Carrier?

SE Journal: Report claims that Google already has all the pieces assembled to create a full-fledged cellular service company, starting today.


Google PageRank Becoming Non Exclusive, At Least The Original Patent Document

SE Roundtable: Some time in 2011 Google’s PageRank patent will become non-exclusive. And then in 2017 the patent will expire completely.


Google Vows Renewed Look At Cloaking In 2011

SE Land: Cloaking refers to the practice of presenting different content or URLs to users and search engines. Serving up different results based on user agent may cause your site to be perceived as deceptive and removed from the Google index.


Google Adds “Reading Level” Search Tool

SE Journal: Google announced on their Google for Students blog that their advanced search would be coming with a simple but incredibly useful new feature. That feature? The ability to sort and filter results by the reading level of the materials.


Alibaba Leaps Over Google To Second Place In China

Multilingual Search: Alibaba has leapt ahead of Google in terms of the share of online advertising revenue it earns in China — it’s home market. According to Analysys International, Alibaba’s Taoboa keyword advertising and the further development of its interactive advertising offer in China are the root cause of this development — rather than Google’s failure.


Russian Search Engine Yandex Begins Predicting User Intent Using Spectrum!

Multilingual Search: Leading Russian search engine Yandex, has introduced a new method of predicting user intent in order to improve the quality of its results and thereby improve relevancy.




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