Rabu, 26 Januari 2011

Pandia Search Engine News Wrap-up January 16

Recent headlines from the world of search engines and the social web:Girl and book


Internet 2010 in numbers

pingdom: How many websites were added? How many emails were sent? How many Internet users were there?


We’re tired of Google, it’s time for a change

State of Search: It seems history is doomed to repeat itself. Google now takes the role of the lumbering and slow-moving giant of the web, incapable of dealing with the growing mountains of webspam. (On Yandex as the next Google)


E-Books: Amazon.com Updates Kindle iPhone/iPad App with Several New/Useful Features

Resourceshelf: The version 2.5 update adds the ability to takes advantage of iOS 4’s multitasking abilities, adds support for millions of free books from various Internet sources, and adds a few minor improvements as well.



Google Hasn’t Gotten Social Right: Marissa Mayer


Google Watch: In contextual discovery, or “search without search” in [Google's] Mayer’s parlance, Google will use your location, based on the GPS in your cell phone to feed you suggestions about what to see or do, or where to eat. … For example, at a restaurant, you might see a marked-up version of a menu on your phone, based on experiences and recommendations of your friends and/or by people who go there regularly.


What’s new with dtSearch?

Beyond Search on enterprise search: Their brand boasts fifteen search options in a new rundown posted to the site. These include the Natural language type, which allows users to enter an unstructured search request in any international language, or Phrase and Phonic search choices.



European Commission Project Challenges Google Books

PC World: The European Commission is set to take on Google Books — the latest report on the Commission’s Europeana project, released on Monday, urges European Union member states to digitize collections held in all their libraries, archives, and museums.


Proximity search in Google

P Bradley: …we can use the proximity search operator AROUND(x) to work more effectively. You have to put AROUND in capitals to ensure that Google knows you want to do a proximity search, then add in the brackets with a number in there. Why Google has decided to use ‘around’ as a proximity term is a bit odd – most sensible resources would use something like NEAR instead, but that’s Google for you.


Yahoo Search Share Down in Yet Another Month, While Microsoft Bing Gains Again

BoomTown: Yahoo’s 16 percent share was down from 16.4 percent in November, which was actually down from 16.5 percent from October.


Microsoft-Yahoo! Search Alliance expands to five markets globally

Liveside: Yahoo in Australia, Brazil and Mexico is now powered by Bing. It is expected that the transition will fully complete globally by the end of 2012.


Yahoo’s Irving: “Hell Yes” Yahoo Is Committed To Flickr

SE Land: Yahoo Product Chief Blake Irving just tweeted a ringing endorsement of Flickr, the company’s photo sharing site/community. “Q. Is Yahoo! committed to Flickr? A. Hell yes we are! We love this product and team; on strategy and profitable.” See also Read Write Web: How Much is Flickr Worth to Yahoo? Not Very Much


Google Now #1 Search Engine In Czech Republic; 5 Countries To Go For Global Domination

SE Land: The Czech Republic was one of six countries where Google wasn’t the dominant search engine. ComScore doesn’t report on the Czech Republic, but the company tells us that, in the 40 or so countries where it does report, Google has less than 50% market share in these countries: Russia (where Yandex is #1), Japan (Yahoo), China (Baidu), Taiwan (Yahoo), South Korea (Naver).


Bing Adds Enhanced Auto Search

SE Journal: Microsoft has added a full automotive search page for users. This page allows users to enter whatever starting data they would prefer for key-terms, then narrow down their results based on important vehicle information — including the trim of the auto, the location, the user ratings, how many miles per gallon it receives, etc.


Google SE Watch: Buys eBook Technologies, Is Reader On Way Or Maybe GPad

Speculation that Google plans on creating an electronic book reader were given more fuel with the company’s acquisition of eBook Technologies – “a company that specializes in both hardware and content distribution for electronic readers,” IDG News Service reported.


Google Translate’s Impressive Update

SE Journal: This service allows users to quickly translate their context content into another language, with dozens of languages on the list of supported options. They’ve also brought this tool to Android devices, and a recent update is rolling out a number of new features — including the impressive “conversation mode.” This mode will allow two users to speak into the device and have the device speak a translation back.


Google Shocks Some Publishers Saying They Can’t Use AdSense With Auto Generated Content

SE Rountable: In short, Google said they do not allow sites with auto-generated or otherwise unoriginal content to participate in the AdSense program.


Mr. Cutts Goes To Washington, Testifies Google Has Integrity

SE Land: The head of Google’s search spam fighting team, Matt Cutts, is in Washington DC this week, doing an ‘educational tour’ to explain to US Federal Trade Commission members and congressional staffers that his company’s search results don’t require government regulation…’The only reasons I know of to go in and change [search rankings] manually is for security, a court order or spam,’ Cutts said. ‘It is impossible to pay for a better ranking.’


9 Tips for More Effective Facebook Marketing

SitePro News: …trying to “market on Facebook” requires good sense, strict moderation, and an understanding of how Facebook might work for marketing purposes.


Europeans Go “Fishing” For Bad Google Behavior In Anti-Trust Inquiry

SE Land: According to the NY Times, EU antitrust officials have developed a lengthy questionnaire directed to advertisers as part of its antitrust inquiry into Google’s business practices. Broadly speaking the 120 question document ’seeks to ascertain whether Google manipulated search results and used its popular platform to keep business and disadvantage rivals in online advertising and Internet search.’…However it appears to me, from looking at these few questions, that there are some assumptions and preconceptions and maybe biases about Google going in.


German Govt. Says Google Analytics Now Verboten

SE Land: German privacy officials are concerned that Google Analytics tracks web users’ IP addresses, and that could violate an individual’s privacy. According to German news site The Local, Johannes Caspar, data protection commissioner in Hamburg, told a German newspaper that tracking IP addresses of web users should be illegal. Since it’s not, German officials are threatening to levy a “steep fine” against German companies that continue to use Google Analytics. See also SE Journal:

German Officials Fight Google


Google Drops Popular Video Codec Support

SE Journal: According to a report on Tech Crunch, Google has officially announced that it will no longer be supporting the H.264 codec in its Chrome browser. Given that Chrome is now at 10% of market share in the U.S., and an even higher percent in Europe, this is no small shift for users on the whole. Currently, the H.264 codec is completely free, but there’s no guarantee that it will remain so forever; as a closed-source project that may or may not becoming commercial, it’s possible that licensing requirements will be added down the line. See also SE Watch.


Google Docs gets video playback

techradar: Although users could already share videos by uploading and downloading them in Google Docs, the new functionality allows you to play them directly from the cloud without downloading a single byte.


SEO: Quit Obsessing On Anchor Text Already

SE Watch: Turns out, much of Google’s problems started through link manipulation. Today Bing is where Google was a few years back: looking vulnerable to link spam. Google’s gotten better, to be sure, but sadly ham-fisted link spamming approaches still work (although thankfully, their effect seems to be more and more temporal).



Yandex Injects Semantics


Beyond Search: Russian Yandex’s new search engine has been dubbed ‘Spectrum’ for it’s ability to ‘read’ your mind. Spectrum uses a machine learning program that uses your previous searches as well as historic search patterns to infer what it is that you’d like on your search return.


Google Goggles Evolves, Can Now Even Solve Sudoko

Google Tutor: The new version of Goggles offers faster barcode scanning that can help you scan product barcodes or QR codes and produce relevant information without the need to tap extra buttons. See also Google Mobile Blog.





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