Today’s guest blogger is CRM MVP Jerry Weinstock who is the Business Development Manager at CRM Innovation. CRM Innovation builds Email, Marketing and Event Management solutions for Microsoft Dynamics CRM.
I am looking across my office right now at a bookshelf and I see that it is time to do a refresh of our Microsoft Dynamics CRM Library. I have six CRM 4.0 books that need to be replaced by the new materials coming out from independent authors. I can tell your first hand that the information in these books has proven to be absolutely invaluable in our work with the Microsoft Dynamics CRM product. Even at $25 to $50 or so each they have given our team members an incalculable return on investment.
These books should be on your bookshelf if you are a Microsoft Dynamics Partner and there are several in the group that End Users will also find valuable. I have pre-ordered all of them and it will be the best $350 we will spend this year on professional development.
The book marketplace for CRM has really improved with each corresponding version of the CRM system itself and I think it safe to say there is a book for everyone in the CRM food chain - .net programmer to new end user.
Based on my experience with their predecessors there is no one ‘must have’ they will all bring their own unique value proposition. Just get them all!
I have listed the books in order of their availability. Ready to buy? Just Bing the titles.
| Title & Cover | Author(s) | Authors’ Company | Availability | Notes |
| Microsoft Dynamics CRM 2011 Step by Step
| February 4 | Two MVPs get together to write their 2nd book in this series | ||
| Pro Microsoft Dynamics CRM 2011 Development: Creating CRM and XRM solutions
| Justin Mathena, Aaron Yetter | February 15 | Two CRM consultants collaborate on their second CRM book. | |
| Microsoft Dynamics CRM 2011 Administration Bible
| Matthew Wittemann, Geoff Ables | March 1 | A MVP and a tenured business consultant collaborate on CRM | |
| Using Silverlight with CRM 2011 | March 1 | Another CRM/Silverlight book by an author who has several publications to his credit in this space. | ||
| Maximizing Your Sales with Microsoft Dynamics CRM 2011 (No Image Available) | Edward Kachinske, Adam Kachinske, Timothy Kachinske | March 16 | More than 24 books from this team. 4.0 version under the same name | |
| Microsoft Dynamics CRM 2011 Unleashed
| Marc J. Wolenik, Damian Sinay, Rajya Vardhan Bhaiya | April 14 | This team’s fourth book in their ‘Unleashed’ series. | |
| Working with Microsoft Dynamics CRM 2011
| April 15 | Two MVPs get together to write their 3rd book in this series | ||
| CRM 2011 as a Rapid Development Platform | May 1 | Another book in the series from this author about extending CRM way past it’s base configuration | ||
| Sams Teach Yourself Microsoft Dynamics CRM 2011 in 24 Hours
| Anne Stanton | August 15 | A tenured CRM Consultant and Business Analyst at a CRM customer. Similar to Anne’s book for CRM 4.0 |
Have fun learning,
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